Sunset is an American brand whose history is deeply rooted in the American textile and cordage industry. Founded in 1932, Sunset has navigated nine decades of technological evolution to become one of the most respected names in the fishing line world. Distributed in France by Flashmer, the brand is best known for inventing the legendary Amnesia, the low-memory monofilament that revolutionized lure fishing and fly fishing alike.
Sunset's reputation extends well beyond sport fishing. The brand's engineers supplied parachute lines for NASA's Gemini and Apollo space programs, demonstrating a mastery of fibers and cordage at the most demanding level of engineering precision imaginable. When your fishing lines are designed by the same engineers who helped safely return astronauts to Earth, you can fish with absolute confidence in your equipment.
Amnesia is arguably the most iconic product ever created by Sunset. This monofilament with extremely low memory has become the global benchmark for fly anglers using it as a running line or leader material, for lure casters seeking to eliminate line twist, and for all applications requiring a line that behaves naturally in the water. Its controlled stiffness and outstanding knot strength make Amnesia a versatile material prized by experts across multiple disciplines.
Beyond Amnesia, Sunset offers a comprehensive range of monofilaments, braids, fluorocarbons, and specialized lines for all fishing techniques. Every product benefits from the know-how accumulated since 1932 and the technologies inherited from the most demanding industrial and aerospace applications.
Through Flashmer, French anglers access this unique American expertise, heir to a quality tradition spanning more than 90 years of continuous innovation in line and cordage manufacturing.
Choosing Sunset means trusting a brand whose excellence is attested both by decades of competition success and by the most ambitious space programs in history. Available through Flashmer, your fishing tackle specialist.